For over a decade, Shel Horowitz, “The Transformpreneur,” has shown businesses how to thrive by being green and ethical.
Shel shows how not just to go green AND market green affordably and effectively–but how to thrive by transforming society: turning hunger and poverty into sufficiency, war into peace, and catastrophic climate change into planetary balance.
Shel is an international speaker, transformational business consultant, and the multiple-award-winning, bestselling author of ten books including Guerrilla Marketing to Heal the World and Guerrilla Marketing Goes Green (both with Guerrilla Marketing founder Jay Conrad Levinson).
Learn more about Shel at Transformpreneur.com.
In this episode you will learn…
- Going Green & Market Green Affordably & Effectively
- Shel On Working With Businesses To Address The Biggest Problems Of Our Time
- Transforming Society Out Of Enlightened Self-Interest
- Why Brands Should Focus On Social Change
- Shel’s Contribution To The Guerilla Marketing Series
- How To Start A Business Even If You’re Short On Funds & Resources
- The Advantage Of Participating In Internet Communities
- How To Build An Alliance With Your Competition
- Shel’s Secret To Getting Into So Many National Publications
Resources Mentioned in the Episode…
- Going Beyond Sustainability
- Free Assessments: Green Business Profitability & Social Change Profitability
- Transform Your Business – Transform Our World!
- Guerrilla Marketing Goes Green: Winning Strategies to Improve Your Profits and Your Planet by Jay Conrad Levinson & Shel Horowitz
- Guerrilla Marketing to Heal the World: Combining Principles and Profit to Create the World We Want by Jay Conrad Levinson & Shel Horowitz
- Help A Reporter
- Send Shel An Email
- Shel on Twitter
- Give Shel A Call at 413-586-2388 anytime between 8AM – 10PM EST
I create this podcast for you, my valued listener. It’s so much fun and I’m looking forward to continuing to do this for a long time. Thank you for being a part of my journey.
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